COMM-646 Strategic Communication Practicum (3)

In this course students develop a strategic plan from start to finish for a real client in the communication industry. They recruit a client to work with and then complete a series of milestone deliverables that represent components of the final strategic plan and presentation. Students interact with the client contact as they complete the deliverables and receive feedback on each component of the strategic plan. The course culminates with students delivering the strategic plan and presentation to the client representatives. Clients complete an evaluation that counts as a portion of the final grade. The entire experience reflects the types of activities, interactions, conversations, and tasks communication professionals encounter in the field. Usually Offered: spring. Restriction: Strategic Communication (MA).