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    Jan 15, 2025  
American University Catalog 2023-2024 
    
American University Catalog 2023-2024 [ARCHIVED CATALOG]

COMM-671 Media Enterprise: Establishing the Enterprise (3)


Media producers are entrepreneurs, and this course provides the fundamental knowledge needed for film and video producers operating as small business entrepreneurs. Topics include establishing a media production company; creating a business plan; basic economics of the media business; finding investors and/or partners; ways of structuring the enterprise; finding and using legal and accounting services; decisions that affect basic overhead costs; corporate and payroll taxes; accounting practices; and personnel considerations. Usually Offered: spring.