COMM-567 Communication and Social Change (3)

Changes in cultural and social norms, individual behaviors, and institutional rules (laws and policies), from voting rights to seat belts to movements for equity and justice, have been fueled and often orchestrated strategically and visually through narratives, media portrayals, communication, and storytelling. This course teaches students about the underlying principles that power social change through communication and storytelling. It instructs how to research, understand, and conceptualize integrated plans to foster social change via narrative means. By understanding how to shape and reveal powerful narratives, craft communication strategy, and perform solid research, students build a vital foundation for careers in advocacy communication or other strategic communication, media/storytelling production, or academia.