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Nov 23, 2024
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American University Catalog 2023-2024 [ARCHIVED CATALOG]
Business Administration (MBA) and Marketing (MS)
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Admission to the Program
Applicants must satisfy the admission requirements of KSB to be admitted to the program. In addition, applicants must also have completed two undergraduate economics courses, one in micro and one in macro economics (or the graduate equivalent), prior to entering the program. Ideally, application to the dual degree program should be made during the initial admissions process to KSB, but must be made no later than the end of the first year of the MBA program. Applicants are considered and admitted for the fall semester only.
Dual Degree Requirements
- 60 credit hours of approved graduate work, including 33 credit hours of MBA coursework, and 27 credit hours of MS coursework
- Capstone Experience: KSB-613 Strategic Decision Making (3) and MKTG-688 Applied Client Project (3) (taken twice)
- Orientation Requirement: All students are required to participate in the Full-Time MBA Orientation prior to the start of the program
- Neither degree will be awarded until all requirements for both degrees are completed
Business Core (24 credit hours)
Marketing Core (15 credit hours)
Electives (12 credit hours)
Marketing Electives
Complete 6 credit hours from the following: MBA Electives
- 6 credit hours from ACCT, FIN, IBUS, ITEC, KSB, MGMT, MKTG, and REAL courses, or other non-business courses approved by program director
Capstone (9 credit hours)
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