COMM-369 Personal Branding and Online Identity (3)

Personal branding is a 24/7 challenge and an opportunity; more employers are searching for employees on social networks and focusing on their digital brands. This course teaches students to create, maintain, and manage their brand. Key communication theories and concepts, along with various online tools, supply the foundation for the course. Students leave the course with key items to use online and in their professional portfolio. Grading: A-F only.