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    Apr 27, 2024  
American University Catalog 2014-2015 
    
American University Catalog 2014-2015 [ARCHIVED CATALOG]

GOVT-528 Corporate Power in American Politics


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This course examines the factors that explain corporate political behavior, using business and political strategy techniques; scenarios, scenario drivers, fundamentals, market and non-market stimuli, and integrative modeling. Notions such as corporate political capital, reputation, branding, positioning, and corporate political culture and leadership are analyzed. Case studies include Enron, Oritz, Microsoft, GE, and BP to illustrate governance and other issues. Usually offered every fall. Prerequisite: GOVT-110 , and minimum 2.5 GPA.