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May 08, 2024
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American University Catalog 2014-2015 [ARCHIVED CATALOG]
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IBUS-408 Export-Import Management (3)
The management of the marketing processes of export/import operations, particularly for small and medium size firms. Includes the decisions involved with export/import activities, market selection strategies, distributor and supplier selection considerations, financing operations, supporting documentation, and the general management of export/import marketing variables. Prerequisite: upper-division standing.
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