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    Jan 16, 2022  
American University Catalog 2016-2017 
American University Catalog 2016-2017 [ARCHIVED CATALOG]

GDES-400 Advanced Design I: Visual Branding and Design Systems (3)

This course invites students to develop complex, multi-component design projects focused on building visual and conceptual aspects of branding and identity for a variety of applications. Projects also involve the articulation of design systems through environmental, promotional and collateral graphics, and other design systems. Studio practices allow students to mature their professional, organizational, and presentation skills. Usually offered every fall. Prerequisite: GDES-320 .