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    Mar 29, 2024  
American University Catalog 2014-2015 
    
American University Catalog 2014-2015 [ARCHIVED CATALOG]

Media Entrepreneurship (MA)


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Offered by the School of Communication , the MA in Media Entrepreneurship is a 10-course sequence to build on the growing need for, and interest in, media entrepreneurs. It crosses division boundaries within the School of Communication and also reaches across academic boundaries to work in conjunction with the established entrepreneurship curriculum of the Kogod School of Business. The program is designed for mid-career managers in technology, media, and public communication; media strategists; journalists; association executives; information-rich NGOs; content publishers and general managers; and media investors and start-up creators of products not yet conceived.

Admission to the Program


Applicants must meet the minimum university requirements for graduate study. Admission to the program requires a bachelor’s degree from an accredited college or university with at least a 3.00 (on a 4.00 scale) grade point average in last 60 hours of undergraduate coursework. The ability to speak and write English well is essential. International students whose first language is not English should take the TOEFL examination to demonstrate proficiency in written as well as spoken English. Official transcripts, two letters of recommendation, and a 1,000-word essay on the applicant’s commitment to pursuing graduate study in the program are submitted with the application.

Degree Requirements


  • 30 credit hours of approved graduate work
  • Capstone experience: COMM-627  meets the university requirement
  • A grade point average of 3.00 maintained during all work toward the degree

Course Requirements


Capstone (3 credit hours)


Electives (6 credit hours)


  • 3 credit hours in additional graduate-level COMM courses as approved by advisor
  • 3 credit hours in additional graduate-level courses as approved by advisor

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